The Hendrick’s Charter
Monday, May 25th, 2009
Hendrick’s Gin, the Providors of the Peculiar, have launched a witty quest for the summer, to champion the return of quirky British fruits and vegetables into use.
The Hendrick’s Gin Charter for the Legalisation of Forgotten Fruits (and vegetables) is an online petition, found on the Facebook group of the same name. Protestors are encouraged to upload photos of their own home-grown beauties and will be rewarded with Hendrick’s bounty, including bottles of the unique Scottish elixir and the chance to attend an exclusive seasonal gathering. Around 20% of all produce is rejected by shops, who could not accept odd shaped fruit under EU law. Now lifted, Hendrick’s are supporting a move toward more natural and less wasteful sales.
Hendrick’s is made with infusions of cucumber and rose petals, creating a unique spirit which is distilled and bottled in its native Scotland in exclusive small batches. Try it with elderflower, apple juice and lemonade, or with classic tonic – for more recipes and ideas try www.hendricksgin.com.






