Zadig & Voltaire
Thursday, November 13th, 2008When this French brand opened up in Sloane Street two years ago, there was a sigh of relief. At last a slice of Paris had been brought to London. Now with successful retails in Westbourne Grove, St John’s Wood and Richmond, Zadig is aiming to build on that reputation and plans to open a handful more this autumn.
Branded as the “affordable luxury” line with their chic and subtle, yet easy to wear collection, Zadig &Voltaire have managed to cater for a wide spectrum of ages. Founder Thierry Gillier is the reason behind the success, her approach of adapting to the customer’s lifestyle as opposed to the other way round means that the clothes are targeted towards an “industrial chic” market and her use of cashmere, wool and silk only adds to her popularity.
This Christmas will see openings in Selfridges, Hampstead and new retail centre Westfield. With effortless glamour and style constantly created each season, from Elvis winged waistcoats to simple yet elegant jumpers, Zadig & Voltaire looks set to extend its firm London following.




